Success Stories

Recognized for his outstanding conservation efforts and long-standing leadership in advancing sustainable agriculture, Matt Splitter was named the 2025 Farmer of the Year. Alongside his wife, Janna, Matt manages Splitter Farms, a fifth-generation family operation spanning 13,000 acres of corn, soybean, wheat, and sorghum. The Splitters have transformed their farm through a steadfast commitment to stewardship, adopting a “never-till” mindset, implementing conservation practices, and leveraging advanced data and precision ag tools to optimize inputs and improve soil health. By utilizing Field to Market’s Fieldprint Platform®, Splitter Farms has demonstrated how technology, data, and conservation can work hand-in-hand to strengthen both farm resilience and environmental outcomes.

Recognized for outstanding cross-sector partnership in scaling regenerative agriculture, the 2025 Collaboration of the Year Award honors ADM and its network of partners—including farmers, agronomy and data experts, and downstream brands—for their work on the ADM re:generations™ program. What began as a series of pilot projects has grown into one of the largest private sustainability initiatives, with more than 5 million acres enrolled globally, including 4.5 million in the U.S. The program drives measurable environmental improvements, supports farmers’ livelihoods, and strengthens supply chain resilience through a farmer-centered model built on three pillars: data and measurement, technical assistance, and financial incentives. Registered in Field to Market’s Project Directory, re:generations leverages the Fieldprint Platform® to measure outcomes, enhance transparency, and connect farm-level data to downstream sustainability goals—demonstrating how collaboration at scale can create lasting change across the value chain.

Recognized for her outstanding leadership in supporting farmers’ journeys of continuous improvement, Jenny Poling was honored as Field to Market’s 2025 Trusted Adviser of the Year. As ADM’s Climate Smart Origination Manager for the Midwest region, Jenny Poling has reached more than 2.5 million acres across the Midwest--Iowa, Wisconsin, Illinois, Indiana, Michigan, and Ohio--working with over 1,500 farmers and supply chain partners to advance regenerative agriculture.

A first-of-its-kind $120 million partnership between PepsiCo and Walmart is accelerating the adoption of regenerative agriculture across 2 million acres, supported by crucial insights and tools from Field to Market. The strategic partnership is now in its second year and is achieving promising results in the food and agriculture value chain.

For P.J. Haynie, agriculture is more than a vocation; it’s about building community and linking future generations, especially for young Black farmers.

Aidan Walton is a Conservation Specialist at Precision Conservation Management (PCM), a non-profit that works to improve farm incomes and environmental outcomes. Walton offers one-on-one technical support and data analysis to 100 corn and soybean farmers, covering 120,000 acres in seven counties in Central Illinois.

Since 2016, Seth McAllister, a Terrell County Extension Agent with the University of Georgia (UGA), has been working diligently to help producers implement sustainability practices into their operation. In collaboration with UGA specialists and local producers, he conducts research to help those producers make better, more informed agronomic decisions.

For over 29 years, Brent Hall has been a dedicated adviser for growers, helping them identify opportunities to improve their operation in a multitude of ways. Along the way, Hall became a leading voice in sustainability, diving headfirst into the topic as it grew in importance in his area.