About Field to Market: Our Story & Mission

Interested stakeholders from across the agricultural supply chain come together to explore a conversation on sustainability, in a meeting convened by The Keystone Policy Center.

Field to Market emerges as a collaborative effort emphasizing the inclusion of diverse perspectives, a foundation of science- and outcomes-based approaches to sustainability, and a focus on commodity crops with recognition of their unique supply chains.

Growers use the free, online calculator to confidentially explore the relationship between their management practices and key environmental outcomes (land use, irrigation water use, energy use, greenhouse gas emissions and soil loss) and to benchmark themselves against state and national averages.

Updates include additional crops, the most recent public datasets, updated methodology, and a new chapter on socioeconomic trends (Summer 2012).

Field to Market becomes an independent, 501c3 organization. The Keystone Policy Center continues to provide facilitation and project management support to the new entity.

Field to Market opens headquarters in Washington, DC and hires president to lead alliance and coordinate sustainability efforts across the supply chain.

Field to Market incorporates the NRCS Water Quality Index into the Fieldprint Calculator and begins to pilot test a spreadsheet version of the Habitat Potential Index biodiversity metric.

The Field to Market membership officially adopts its own member-driven program to drive continuous improvements in sustainable outcomes. The program focuses on benchmarking current sustainability outcomes, catalyzing continuous improvement at the field and landscape level, and enabling supply chain sustainability claims.

Field to Market president and 16 member organizations participate in an exclusive roundtable on solutions for sustainable agriculture convened by the White House.

Together with the Innovation Center for U.S. Dairy, Field to Market hosts the premier gathering of companies, government agencies, academics, conservation groups and farmers committed to advancing a coordinated and comprehensive approach to driving continuous improvement in agricultural sustainability, convening 350 diverse stakeholders from across the food and agricultural supply chain.

Report analyzes sustainability trends for U.S. agriculture over the past 36 years in eight environmental and five socioeconomic indicators at a national level for ten crops. The report focuses on eight sustainability metrics: biodiversity, energy use, greenhouse gas emissions, irrigation water use, land use, soil carbon, soil conservation, and water quality). The crops included in the report are: barley, corn for grain, corn for silage, cotton, peanuts, potatoes, rice, soybeans, sugar beets, and wheat.

Field to Market announces a comprehensive integration between the sustainability metrics and algorithms of the Fieldprint® Platform and leading precision agriculture, decision support and farm management software solutions. Key to this integration is the launch of the Fieldprint® Application Programming Interface (API), which connects Field to Market’s metrics directly into the partnering software solutions.

Field to Market announces the recipients of inaugural Sustainability Leadership Awards to recognize farmers and organizations who have demonstrated outstanding sustainability leadership through their efforts to advance continuous improvement in the sustainability of U.S. agriculture. The Alliance honors Kellogg Company, Syngenta and The Nature Conservancy with the 2017 Collaboration of the Year Award and presented the 2017 Farmer of the Year Award to Arkansas rice farmer Jennifer James.

Field to Market introduces Fieldprint Platform 3.0, the next generation of the industry’s most widely recognized sustainability assessment tool for commodity crop production in the United States, featuring streamlined & customized sustainability analysis.

Field to Market and the U.S. Cotton Trust Protocol announce a new agreement that formalizes a partnership between the two organizations to document and accelerate sustainable outcomes for U.S. cotton production. The new partnership strengthens the ability of cotton growers and the value chain to drive continuous improvement, combining two of the industry’s leading sustainability assessment frameworks.

Two reports, one analyzing concerning trends in farm financial well-being and one presenting farmer attitudes towards sustainability and conservation adoption, reinforce how the value chain must work together to advance resilient ecosystems while supporting farmer livelihoods.

Field to Market is awarded a two-year grant totaling $760,000 by the Walton Family Foundation to advance supply chain sustainability efforts across U.S. commodity crop production. Among other priorities, the grant will support the development of Scope 3 greenhouse gas emissions reporting guidance for food and agriculture companies that are utilizing Fieldprint® Platform metrics with farmers in their supply chains

Field to Market introduces Fieldprint® Platform 4.0, providing farmers and the value chain with improved science to quantify the impact of in-field management to improve water quality and sequester soil carbon alongside an enhanced user experience.

The fourth edition of the landmark National Indicators Report is released. The report demonstrates that progress across five key environmental indicators has largely plateaued over the last decade, demonstrating an urgent need for greater collective action from the value chain in order to achieve sustained transformation of the agricultural system.

Scott Herndon is named the organization’s new President. Herndon, formerly the Vice President & General Counsel of the American Sugarbeet Growers Association (ASGA), assumes the role to support nearly 150 member organizations in advancing the Alliance’s new 2022-2024 Strategic Plan.

A new report, Financial Innovations to Accelerate Sustainable Agriculture: Blueprints for the Value Chain, highlights the need for innovative financial mechanisms and incentive strategies to accelerate the transition to sustainable agriculture. The report provides 12 tangible blueprints and case studies for value chain actors to follow as they seek to catalyze lasting and systemic change in U.S. agriculture.

Bringing the Value Chain Together Around a Unified Vision for Regenerative Agriculture.

Testing new financial support mechanisms to drive farmer adoption of conservation practices at scale.

A new chapter for the organization as it welcomes its third president.

Translating a shared definition of regenerative agriculture into measurable outcomes through the Fieldprint Platform.

To strengthen member capacity, deepen understanding of sustainable agriculture, and drive broader adoption of the Fieldprint Platform across the value chain.

The most significant evolution of the Fieldprint Platform to date, with expanded science, Scope 3 reporting support, and enhanced usability.

Building the next generation of leaders at the intersection of sustainable agriculture and finance.